White Space - The Lift Blog

We use this space to inform you about the small business marketing practices that we employ to help our clients deliver sensible digital marketing campaigns that attract and retain their ideal customers.

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Feeling Stuck? How to Inspire Yourself to Small Business Marketing Success

By James Bosma | Jul 31, 2017

Are you a business owner trying to figure out how to make sense of the world of small business marketing? You’re not alone. Many ambitious and resourceful people just like you have built amazing local businesses through hard work, integrity and street smarts. But many are also intimidated and stalled by today’s digital marketing landscape.…

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5 Things You Can Fix on Your Website This Week

By James Bosma | Mar 6, 2017

It’s easy for small business owners to be overwhelmed at the prospect of online marketing. Don’t worry. It can be just as hard for us marketers. You might have noticed that marketing agencies often have out of date websites. That’s because we’re so busy employing best practices for our customers that we fall behind in promoting…

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WPE Certified!

By James Bosma | Mar 4, 2017

Lift owner James Bosma completed certification as a Digital Business Consultant with WP Elevation in 2016. WP Elevation is a global business mastermind group for WordPress consultants that helps its members better serve their clients through communication, development workflow and project management best practices. WP Elevation gives its members access to ongoing education and a…

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A social marketer’s guide to the different languages of social media

By Tristan Gray | Mar 3, 2016

A guest post from Down Unda… Some great advice here.  By Tristan Gray Success in social media marketing does not rely entirely on the quality of content or number of connections your business has. Though nailing the quality of content is paramount, social media marketers should embrace the need to design specific content for each…

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5 Things to Know Before You Launch Your Website Project

By James Bosma | Nov 12, 2015

Whether you’re going to attempt to do it yourself or you’re going to work with a website developer or agency, there are some things you need to know before you get started. Any good consultant will have a process to help you identify these things (at Lift we have a Client Worksheet that helps), but…

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7 Ways to Get Your Blog Seen and Shared

By Cath Beaton | Oct 1, 2015

Everyone struggles with writing blog posts. Everyone. Even bloggers. One simple way to get valuable content onto your blog is to partner with other bloggers and cross-post articles. That’s why I asked Cath Beaton — a website developer doing great things in Australia — if she would let me add this great post to my blog. Click…

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5 Reasons I Love Coworking

By James Bosma | Aug 26, 2015

Three years ago, when I started Lift Communications, I was working from my dining room table. I’ve had jobs in the past where working from home was an option, but I never felt that I was as productive as I could be. There were always too many distractions — whether it was folding the laundry and…

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Wednesday Wisdom: Mindsets that Block Church Website Success

By James Bosma | Jun 17, 2015

Wednesday Wisdom posts are brief blog posts with nuggets of useful information I’ve found around the web. I’ve developed several church websites as a communications consultant. Within church circles there seems to be a growing acceptance of the fact that a website is the church’s new front door: the first place people come when they want to…

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Wearing Many Hats

By James Bosma | Jun 2, 2015

Back in my university days, I described myself on better days as a renaissance man; on worse days as a Jack of all trades, master of none. The point was, I always loved to do a lot of things. Reading. Writing. Music. Travel. Sports. Variety was the spice of life. Somewhere along the way, at…

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Contact

Lift Communications
James Bosma, owner

The Idea Room
5 Hamilton Street North, Unit B
Waterdown, ON  L0R 2H0

Phone: 289.400.3189
E-mail: james@liftcommunications.ca
Support: support@liftcommunications.ca

“Of all our previous marketing expenses, this was the best money we have ever spent. We have experienced a large increase in customer inquiries that have resulted in the new growth that we were looking for.”

Ken Slagter

Owner, Slagter Masonry

“Lift has been instrumental in reshaping our company. We definitely would refer Lift Communications to small businesses. We already have!”

Dave Kloet

Owner, RockCrest Landscapes

“Lift delivered a clean, professional, and attractive website that clearly communicates my experience and services — exactly what my prospective clients are looking for!”

Tara Cree

Principal, Cree Leadership Consulting

Certifications


The Duct Tape Marketing Certified Consultant logo
The WPElevation Certified Digital Consultant Logo

 

Lift Communications James Bosma Certified Digital Consultant